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Event Details


A two part workshop that helps you make a viral film and also gets your video famous on the internet. Both parts to be attended! (13th Oct & 20th October)

Women In Film & Tevelevision Association India in association with Toshiba presents


A Viral Filmmaking Workshop by Viraj Velinker / Sanjay Sankla / Prashanth Challapalli / Rachanah Roy

PART I Discussing what is a viral video, what is it’s marketing potential, why it is the future of marketing I A decisive breakdown of the viral strategy I Case study: With Prashant Challapalli from Jack in the Box (Kolaveri Di fame) I Creation of a viral video: we break down the group into teams to brainstorm and come up with viral ideas for a sponsor. The teams are given one week to shoot the video. Mentors will guide the teams.

PART II Your Viral Films will be judged. The Jury:  Viraj, Sanjay, Prashanth, Rachanah, Petrina, Sponsor  I Screening of virals I Voting for the best viral film I Putting into action the marketing strategy to make the winners video go viral I We upload the video and every participant tweets about it/ posts it on facebook/ shares etc. Best viral wins Rs.10,000/-

REGISTRATION FEES: Early Bird (before 10th Oct) Rs.500/-, At the venue Rs.750/- *Registration fee includes both parts

Date:  (Part 1) 13th October (Part 2) 20th October

 Venue: 36 Oak & Barley, Kemps Corner, Mumbai.

Time: 2pm - 6pm

RSVP:  or  022 26779066

Rs.10,000/- to be won


Geeta Arya or
022 26779066


October 13, 2012 — 2:00 pm to
October 20, 2012 — 6:00 pm

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36 Oak & Barley
36 Oak & Barley, Kemps Corner
Mumbai, Maharashtra